Ui Catalog
The purpose of this catalog is to introduce the latest version of the Ui self-heating mug, while showing that its previous model is also available for purchase. The design had to be elegant and minimalistic with elements that connect the entire catalog into one piece.
For the catalog cover page, I brought in the artwork that I created for the Ui 3 sleeve packaging.
Cover Design:
I meticulously designed a product catalog that not only conveyed information but also evoked a compelling visual narrative.
Fonts:
To create a cohesive catalog, I needed to devise an element that could serve both aesthetic and functional purposes. I chose to incorporate the thermostat icon on the side of the UI mug packaging to accentuate each new section. The red dot moves further to the right as the pages continue to flip, indicating the reader's progress.
Elements:
The thermometer element here is extended to connect the images like wires to indicate that the heating pad doubles as a charger for electronic devices.